Decoy Effect

From Cognitive Attack Taxonomy
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Decoy Effect

Short Description: The tendency to switch a preference when a decoy choice is presented.

CAT ID: CAT-2022-051

Layer: 8

Operational Scale: Tactical

Level of Maturity: Observed in the Wild

Category: Exploit

Subcategory:

Also Known As:

Description:

Brief Description:

Closely Related Concepts:

Mechanism:

Multipliers:

Detailed Description: The tendency to switch a preference from choice 1 to choice 2, when choice 3 is a simlar, but inferior choice, to choice 2.

INTERACTIONS [VETs]:

Examples:

Use Case Example(s):

Example(s) From The Wild:

Comments:

References: