Sniper Ad Targeting
From Cognitive Attack Taxonomy
Sniper Ad Targeting
Short Description: Utilizes customized content targeted toward a highly specific micro-audience with the intent of resonating with them.
CAT ID: CAT-2022-146
Layer: 8
Operational Scale: Multiple Scales
Level of Maturity: Observed in the Wild
Category: TTP
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Detailed Description: Utilizes customized content targeted toward a highly specific micro-audience with the intent of resonating with their beliefs, values, and personality characteristics.
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