Bandwagon Effect

From Cognitive Attack Taxonomy

Bandwagon Effect

Short Description: The tendency for people to assume the actions or behaviors of a referent population.

CAT ID: CAT-2022-217

Layer: 8

Operational Scale: Multiple Scales

Level of Maturity: Well-Established

Category: Exploit

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Detailed Description: The tendency for people to assume the actions or behaviors of the larger population. This can create a positive feedback loop that leads to more and more people joining the behavior.

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