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	<id>https://cognitiveattacktaxonomy.org/index.php?action=history&amp;feed=atom&amp;title=Brandjacking</id>
	<title>Brandjacking - Revision history</title>
	<link rel="self" type="application/atom+xml" href="https://cognitiveattacktaxonomy.org/index.php?action=history&amp;feed=atom&amp;title=Brandjacking"/>
	<link rel="alternate" type="text/html" href="https://cognitiveattacktaxonomy.org/index.php?title=Brandjacking&amp;action=history"/>
	<updated>2026-04-20T13:53:24Z</updated>
	<subtitle>Revision history for this page on the wiki</subtitle>
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	<entry>
		<id>https://cognitiveattacktaxonomy.org/index.php?title=Brandjacking&amp;diff=435&amp;oldid=prev</id>
		<title>Info: /* Comments: */</title>
		<link rel="alternate" type="text/html" href="https://cognitiveattacktaxonomy.org/index.php?title=Brandjacking&amp;diff=435&amp;oldid=prev"/>
		<updated>2024-09-09T03:55:41Z</updated>

		<summary type="html">&lt;p&gt;&lt;span dir=&quot;auto&quot;&gt;&lt;span class=&quot;autocomment&quot;&gt;Comments:&lt;/span&gt;&lt;/span&gt;&lt;/p&gt;
&lt;table style=&quot;background-color: #fff; color: #202122;&quot; data-mw=&quot;interface&quot;&gt;
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				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;← Older revision&lt;/td&gt;
				&lt;td colspan=&quot;2&quot; style=&quot;background-color: #fff; color: #202122; text-align: center;&quot;&gt;Revision as of 03:55, 9 September 2024&lt;/td&gt;
				&lt;/tr&gt;&lt;tr&gt;&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot; id=&quot;mw-diff-left-l38&quot;&gt;Line 38:&lt;/td&gt;
&lt;td colspan=&quot;2&quot; class=&quot;diff-lineno&quot;&gt;Line 38:&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class=&quot;diff-marker&quot;&gt;&lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;br&gt;&lt;/td&gt;&lt;td class=&quot;diff-marker&quot;&gt;&lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class=&quot;diff-marker&quot;&gt;&lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;== &amp;#039;&amp;#039;&amp;#039;Comments:&amp;#039;&amp;#039;&amp;#039; ==&lt;/div&gt;&lt;/td&gt;&lt;td class=&quot;diff-marker&quot;&gt;&lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;== &amp;#039;&amp;#039;&amp;#039;Comments:&amp;#039;&amp;#039;&amp;#039; ==&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td colspan=&quot;2&quot; class=&quot;diff-side-deleted&quot;&gt;&lt;/td&gt;&lt;td class=&quot;diff-marker&quot; data-marker=&quot;+&quot;&gt;&lt;/td&gt;&lt;td style=&quot;color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #a3d3ff; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;&lt;ins style=&quot;font-weight: bold; text-decoration: none;&quot;&gt;This is a form of &#039;&#039;derivative legitimacy&#039;&#039; in which the actor derives legitimacy from the thing that they are associating themselves with.&lt;/ins&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class=&quot;diff-marker&quot;&gt;&lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;br&gt;&lt;/td&gt;&lt;td class=&quot;diff-marker&quot;&gt;&lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;br&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;tr&gt;&lt;td class=&quot;diff-marker&quot;&gt;&lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;== &amp;#039;&amp;#039;&amp;#039;References:&amp;#039;&amp;#039;&amp;#039; ==&lt;/div&gt;&lt;/td&gt;&lt;td class=&quot;diff-marker&quot;&gt;&lt;/td&gt;&lt;td style=&quot;background-color: #f8f9fa; color: #202122; font-size: 88%; border-style: solid; border-width: 1px 1px 1px 4px; border-radius: 0.33em; border-color: #eaecf0; vertical-align: top; white-space: pre-wrap;&quot;&gt;&lt;div&gt;== &amp;#039;&amp;#039;&amp;#039;References:&amp;#039;&amp;#039;&amp;#039; ==&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;
&lt;/table&gt;</summary>
		<author><name>Info</name></author>
	</entry>
	<entry>
		<id>https://cognitiveattacktaxonomy.org/index.php?title=Brandjacking&amp;diff=80&amp;oldid=prev</id>
		<title>Info: Created page with &quot;== &#039;&#039;&#039;Brandjacking  &#039;&#039;&#039; ==  &#039;&#039;&#039;Short Description:&#039;&#039;&#039;  Tactic of acquiring an online identity for the purpose of capitalizing on that brand&#039;s reputation. &lt;br&gt;  &#039;&#039;&#039;CAT ID:&#039;&#039;&#039; CAT-2022-025 &lt;br&gt;  &#039;&#039;&#039;Layer:&#039;&#039;&#039;  8 &lt;br&gt;  &#039;&#039;&#039;Operational Scale:&#039;&#039;&#039; Multiple Scales &lt;br&gt;  &#039;&#039;&#039;Level of Maturity:&#039;&#039;&#039; Observed in the Wild &lt;br&gt;  &#039;&#039;&#039;Category:&#039;&#039;&#039;  TTP &lt;br&gt;  &#039;&#039;&#039;Subcategory:&#039;&#039;&#039;  &lt;br&gt;  &#039;&#039;&#039;Also Known As:&#039;&#039;&#039;  &lt;br&gt;  == &#039;&#039;&#039;Description:&#039;&#039;&#039; ==  &#039;&#039;&#039;Brief Description:&#039;&#039;&#039;  &lt;br&gt;  &#039;&#039;&#039;Closely Related Conc...&quot;</title>
		<link rel="alternate" type="text/html" href="https://cognitiveattacktaxonomy.org/index.php?title=Brandjacking&amp;diff=80&amp;oldid=prev"/>
		<updated>2024-07-29T04:27:16Z</updated>

		<summary type="html">&lt;p&gt;Created page with &amp;quot;== &amp;#039;&amp;#039;&amp;#039;Brandjacking  &amp;#039;&amp;#039;&amp;#039; ==  &amp;#039;&amp;#039;&amp;#039;Short Description:&amp;#039;&amp;#039;&amp;#039;  Tactic of acquiring an online identity for the purpose of capitalizing on that brand&amp;#039;s reputation. &amp;lt;br&amp;gt;  &amp;#039;&amp;#039;&amp;#039;CAT ID:&amp;#039;&amp;#039;&amp;#039; CAT-2022-025 &amp;lt;br&amp;gt;  &amp;#039;&amp;#039;&amp;#039;Layer:&amp;#039;&amp;#039;&amp;#039;  8 &amp;lt;br&amp;gt;  &amp;#039;&amp;#039;&amp;#039;Operational Scale:&amp;#039;&amp;#039;&amp;#039; Multiple Scales &amp;lt;br&amp;gt;  &amp;#039;&amp;#039;&amp;#039;Level of Maturity:&amp;#039;&amp;#039;&amp;#039; Observed in the Wild &amp;lt;br&amp;gt;  &amp;#039;&amp;#039;&amp;#039;Category:&amp;#039;&amp;#039;&amp;#039;  TTP &amp;lt;br&amp;gt;  &amp;#039;&amp;#039;&amp;#039;Subcategory:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;  &amp;#039;&amp;#039;&amp;#039;Also Known As:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;  == &amp;#039;&amp;#039;&amp;#039;Description:&amp;#039;&amp;#039;&amp;#039; ==  &amp;#039;&amp;#039;&amp;#039;Brief Description:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;  &amp;#039;&amp;#039;&amp;#039;Closely Related Conc...&amp;quot;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;New page&lt;/b&gt;&lt;/p&gt;&lt;div&gt;== &amp;#039;&amp;#039;&amp;#039;Brandjacking  &amp;#039;&amp;#039;&amp;#039; ==&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Short Description:&amp;#039;&amp;#039;&amp;#039;  Tactic of acquiring an online identity for the purpose of capitalizing on that brand&amp;#039;s reputation. &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;CAT ID:&amp;#039;&amp;#039;&amp;#039; CAT-2022-025 &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Layer:&amp;#039;&amp;#039;&amp;#039;  8 &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Operational Scale:&amp;#039;&amp;#039;&amp;#039; Multiple Scales &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Level of Maturity:&amp;#039;&amp;#039;&amp;#039; Observed in the Wild &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Category:&amp;#039;&amp;#039;&amp;#039;  TTP &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Subcategory:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Also Known As:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
== &amp;#039;&amp;#039;&amp;#039;Description:&amp;#039;&amp;#039;&amp;#039; ==&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Brief Description:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Closely Related Concepts:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Mechanism:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Multipliers:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Detailed Description:&amp;#039;&amp;#039;&amp;#039; Tactic of acquiring an online identity for the purpose of capitalizing on that brand&amp;#039;s reputational equity. This is often used to deliberately damage the reputation of the brand&amp;#039;s entity. &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;INTERACTIONS&amp;#039;&amp;#039;&amp;#039; [VETs]:  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
== &amp;#039;&amp;#039;&amp;#039;Examples:&amp;#039;&amp;#039;&amp;#039; ==&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Use Case Example(s):&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
&amp;#039;&amp;#039;&amp;#039;Example(s) From The Wild:&amp;#039;&amp;#039;&amp;#039;  &amp;lt;br&amp;gt;&lt;br /&gt;
&lt;br /&gt;
== &amp;#039;&amp;#039;&amp;#039;Comments:&amp;#039;&amp;#039;&amp;#039; ==&lt;br /&gt;
&lt;br /&gt;
== &amp;#039;&amp;#039;&amp;#039;References:&amp;#039;&amp;#039;&amp;#039; ==&lt;/div&gt;</summary>
		<author><name>Info</name></author>
	</entry>
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